Work / Founder and CEO
Jan 3, 2022
Jan 3, 2022
SWAY Music
SWAY Music
SWAY Music
SWAY makes music social by enabling people to listen in large groups with anyone around the world, live. Users do this with their existing streaming service, so there is no set-up time or cost, and everyone can do it! - Think live radio broadcast, but from your phone.
SWAY makes music social by enabling people to listen in large groups with anyone around the world, live. Users do this with their existing streaming service, so there is no set-up time or cost, and everyone can do it! - Think live radio broadcast, but from your phone.
SWAY makes music social by enabling people to listen in large groups with anyone around the world, live. Users do this with their existing streaming service, so there is no set-up time or cost, and everyone can do it! - Think live radio broadcast, but from your phone.
What was the driving factor behind SWAY - the problem and solution
The problem:
Music is a cultural driver across the world. But, with streaming services now being the main portal for listening, we have lost the social aspect of music. AKA, if you want to listen to music with others, its basically impossible.
The Solution:
An easy way to listen with anyone in the world using your existing streaming service - whether that's a group of friends listening to a new album, or hundreds of thousands of fans tuning in to their favourite artist. You can produce a radio-like show without needing licences or equipment.
What was the driving factor behind SWAY - the problem and solution
The problem:
Music is a cultural driver across the world. But, with streaming services now being the main portal for listening, we have lost the social aspect of music. AKA, if you want to listen to music with others, its basically impossible.
The Solution:
An easy way to listen with anyone in the world using your existing streaming service - whether that's a group of friends listening to a new album, or hundreds of thousands of fans tuning in to their favourite artist. You can produce a radio-like show without needing licences or equipment.
What was the driving factor behind SWAY - the problem and solution
The problem:
Music is a cultural driver across the world. But, with streaming services now being the main portal for listening, we have lost the social aspect of music. AKA, if you want to listen to music with others, its basically impossible.
The Solution:
An easy way to listen with anyone in the world using your existing streaming service - whether that's a group of friends listening to a new album, or hundreds of thousands of fans tuning in to their favourite artist. You can produce a radio-like show without needing licences or equipment.
Context:
When we set out to create SWAY, our primary focus was to provide a space where music lovers (that were a bit nosey) could listen with people close to them.
We faced many unique challenges, and the project quickly grew in complexity as we built the platform and began working with industry stakeholders.
Challenges:
SWAY provides a unique opportunity for three completely different types of stakeholders:
Artists
Labels and Managers
Music lovers
Each group had vastly different motivating factors and needs, making it challenging to create a valuable product that all three groups would want to use.
With an MVP, I raised £500K, and we overhauled SWAY to scale users quickly while keeping the local feeling we had worked hard to achieve.
I grew the team rapidly to meet the targets our investors expected of us, including Software Engineers, Design, Engagement, Legal, and Finance.
Current Status:
After a herculean effort from our product team, we released SWAY and have begun an engagement push.
You can now download SWAY for Android and iOS: https://www.swaymusic.co/
Context:
When we set out to create SWAY, our primary focus was to provide a space where music lovers (that were a bit nosey) could listen with people close to them.
We faced many unique challenges, and the project quickly grew in complexity as we built the platform and began working with industry stakeholders.
Challenges:
SWAY provides a unique opportunity for three completely different types of stakeholders:
Artists
Labels and Managers
Music lovers
Each group had vastly different motivating factors and needs, making it challenging to create a valuable product that all three groups would want to use.
With an MVP, I raised £500K, and we overhauled SWAY to scale users quickly while keeping the local feeling we had worked hard to achieve.
I grew the team rapidly to meet the targets our investors expected of us, including Software Engineers, Design, Engagement, Legal, and Finance.
Current Status:
After a herculean effort from our product team, we released SWAY and have begun an engagement push.
You can now download SWAY for Android and iOS: https://www.swaymusic.co/
Context:
When we set out to create SWAY, our primary focus was to provide a space where music lovers (that were a bit nosey) could listen with people close to them.
We faced many unique challenges, and the project quickly grew in complexity as we built the platform and began working with industry stakeholders.
Challenges:
SWAY provides a unique opportunity for three completely different types of stakeholders:
Artists
Labels and Managers
Music lovers
Each group had vastly different motivating factors and needs, making it challenging to create a valuable product that all three groups would want to use.
With an MVP, I raised £500K, and we overhauled SWAY to scale users quickly while keeping the local feeling we had worked hard to achieve.
I grew the team rapidly to meet the targets our investors expected of us, including Software Engineers, Design, Engagement, Legal, and Finance.
Current Status:
After a herculean effort from our product team, we released SWAY and have begun an engagement push.
You can now download SWAY for Android and iOS: https://www.swaymusic.co/
My hopes for SWAY
I am tremendously proud of the design and technological features of SWAY, and cannot wait to see how far we can go with the technology and usability.
My hopes for SWAY
I am tremendously proud of the design and technological features of SWAY, and cannot wait to see how far we can go with the technology and usability.
My hopes for SWAY
I am tremendously proud of the design and technological features of SWAY, and cannot wait to see how far we can go with the technology and usability.
For any enquiries about SWAY, please feel free to drop me a line here.
For any enquiries about SWAY, please feel free to drop me a line here.
For any enquiries about SWAY, please feel free to drop me a line here.
